Play Anywhere SDK Integration

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Overview

The Play Anywhere SDK enables seamless interactive overlays atop video players in OTT applications across mobile and web. Once activated, users experience enhanced engagement, including stats, gamification, betting, and more, superimposed on the content stream. The SDK manages all overlays and interactive elements, providing a uniform experience for all enabled platforms.

CMS Configuration

Enabling Play Anywhere SDK

  • Navigate to: AppCMS > Settings > User Engagement Config

  • Toggle “Enable Play Anywhere” to activate interactive overlays platform-wide.

Information Required from Admins

  • Enter the following fields to authorize SDK connection:

    • Account ID

    • API Key

    • Base URL

    • Configure project settings:

    • Project ID: Enter the Project ID for SDK integration.

    • Platform Selection: Choose which platforms (e.g., iOS, Android, Web) to associate with the project and enable overlays.

End User Experience

Where Overlays Appear

  • Interactive features are available on any video content (Games, VOD, Series) once the Play Anywhere SDK is enabled.

  • Users access overlays by invoking gesture controls. Gesture controls can be customised as per client agreement with the SDK provider

  • Overlay UI and features are always managed by the SDK provider.

Interactive Features

  • Stats: Game/team statistics display.

  • All Plays: Game summary (scoring, penalties).

  • Players: Player-specific stats.

  • Standings: Team rankings and interactive quizzes.

  • Betting: Access betting options seamlessly within overlays.

  • Settings: Users toggle overlay features to personalize their experience.

  • Dismissal: Users can disable the overlay via dedicated in-player controls.

Best Practices

  • Test overlays across all enabled platforms periodically to ensure seamless integration.

  • Communicate overlays and gesture controls to users for improved engagement.