After integrating with the Tools CMS, the CleverTap system will begin tracking the following user events and their corresponding properties on your iOS app.
| S.N | Event Type | Properties | Event is raised when a user... |
| 1 | Signed Up |
| Registers with your app by email / Google/ Facebook / Apple on iOS app. |
| 2 | Watched |
| Watches content for at least 2 minutes. |
| 3 | Page Viewed |
| - For every page visit, the Web fires "Page Viewed" event. |
| 4 | View Plans |
| Visits the View plans page. |
| 5 | Login |
| Logs in to your website. |
| 6 | Logout |
| Logs out of the app. |
| 7 | Searched |
| Enters any keywords into the search bar. |
| 8 | Added to Watchlist |
| Adds a video / program to their watchlist. |
| 9 | New Subscription | - | From Web, the below event is fired: |
| 10 | Removed From Watchlist |
| Clears their Watchlist page. |
| 11 | Referral View Plans | - | Arrives at the Plans page through a referral source. |
| 12 | Referred User Subscription Completed | - | When the referred user subscribes to any referral plan for the first time. |
| 13 | Referred Web Sign Up | - | Signs up on the website through a referral. |
| 14 | Referred App Open | - | Opens the application after clicking a referral URL link. |
| 15 | Referred Web Open | - | Lands on your ViewLift website after clicking on a referral link. |
| 16 | Invite Event | - | The event is triggered when a subscriber invites others via a referral link. |
| 17 | Play Started |
| Starts watching content. |
| 18 | Add to Cart |
| From the Web, below events are fired on subscription flow journey start: Subscription Initiated |
| 19 | Subscription Plan Status Success |
| From Web, {PlanPageName+Subscription Plan Status Success} event is triggered. |
| 20 | Subscription Plan Status Failure |
| From Web, the below event is fired: {PlanPageName+Subscription Plan Status Failure} |
| 21 | Subscription End |
| Current subscription plan has expired. |
| 22 | Free Email Captured | Logs the "Email required" prompt on contents associated with the Free Plan. |
New Subscription
Subscription Renewed Manually
Subscription Renewed Automatically
Subscription Failure (this event was never implemented. Please check subscription_suspended_new),
Subscription Cancelled New (subscription_cancelled_new)
MiTV Subscription Plan Status Success