Create and Manage an Event Page

Overview

Welcome to your comprehensive guide for creating and managing an engaging event page on our platform! This resource is designed to provide you with essential steps, field descriptions, and best practices to ensure your event shines and captures attention. By following this guide, you will boost visibility and foster deeper engagement with your audience.

Introduction

A well-structured event page is vital for attracting attendees and conveying essential information effectively. This guide walks you through the entire process, from entering basic details to optimizing for search engines, ensuring your event page is not only informative but also visually appealing and captivating.

Prerequisites

Before diving in, make sure you have the following ready:

1. Access to the Platform: A valid account with permissions to create and manage event pages.

2. Event Information: Gather all necessary details about the event, including:

   • Title

   • Description

   • Monetization models

   • Media assets (images, videos, etc.)

3. Marketing Strategy: Have a clear understanding of how you want to present the event, including your target audience and promotional plans.

Steps to Create and Manage an Event Page

Step 1: Enter Basic Information

• Title:

  • Description: The official name of the event. Make it clear and recognizable, as it will serve as the primary identifier.

  • Tip: Avoid special characters that could complicate the URL.

• Permalink:

  • Description: A URL-friendly version of the title for the event page address (e.g., yourplatform.com/events/event-title).

  • Tip: Keep it concise and relevant for improved SEO.

• Localized Language:

  • Description: Select the primary language for the event page.

  • Tip: Consider your audience demographics when choosing the language.

• Author:

  • Description: Name of the individual or team responsible for the event content, adding credibility and acknowledging creators.

  • Tip: Use recognizable names or brands associated with the event.

• Tags:

  • Description: Relevant tags that describe the event (e.g., “music,” “conference”), helping categorize your event and improve searchability.

  • Tip: Use popular tags that potential attendees might search for.

• Categories:

  • Description: Categories that best represent the event type (e.g., Concert, Seminar, Festival), aiding users in finding related events.

  • Tip: Select the most relevant categories to avoid misleading your audience.

Step 2: Add Event Details

• Subtitle:

  • Description: A catchy subtitle that captures the essence of the event.

  • Tip: Keep it intriguing yet relevant to the event’s theme.

• Broadcaster:

  • Description: Name of the broadcaster associated with the event, especially for live streams, crucial for community engagement.

  • Tip: If multiple broadcasters are involved, list them or link to their profiles.

• Monetization Models:

  • Description: Specify monetization strategies (e.g., Free-to-Attend, Ticketed, Subscription) to inform attendees about financial engagement.

  • Tip: Be transparent about costs to build trust.

• Monetization Plans:

  • Description: Detail specific monetization plans, explaining how users can engage with or purchase content (e.g., ticket sales, VIP packages).

  • Tip: Outline any promotional offers or bundles available at launch.

• Description:

  • Description: A comprehensive overview including:

    • The event's purpose or theme

    • Key features and activities

    • Unique selling points

    • Target audience and age rating

  • Tip: Use engaging language and avoid jargon to captivate your audience.

Step 3: Event Info

• Tickets URL:

  • Description: Provide a link where users can purchase tickets directly for the event.

  • Tip: Verify the link before publishing to avoid broken URLs.

• RSVP URL:

  • Description: Add a URL where users can RSVP for the event.

  • Tip: Ensure the RSVP process is straightforward and user-friendly.

• External URL:

  • Description: Include any additional external links relevant to the event (e.g., sponsor pages).

  • Tip: Use descriptive text to clarify the purpose of the link.

• Private Event:

  • Description: Indicate whether the event is private or public.

  • Tip: Use this setting to control event visibility.

• On Sale Now:

  • Description: Mark whether tickets are currently on sale.

  • Tip: Update this status promptly to reflect ticket availability.

Step 4: Related Content

• Related Articles:

  • Description: List articles, blogs, or news pieces associated with the event.

  • Tip: Use this section to provide additional context or history about the event.

• Videos:

  • Description: Embed or link to videos related to the event, such as trailers, highlights, or promotional content.

  • Tip: Ensure the videos are high quality and relevant.

• Photo Galleries:

  • Description: Include photo galleries showcasing past events or previews of the upcoming event.

  • Tip: Use high-resolution images to create a professional appearance.

• Documents:

  • Description: Attach PDFs, brochures, or other relevant documents.

  • Tip: Ensure documents are accessible and mobile-friendly.

• Social Media Links:

  • Description: Provide links to event-related social media posts or profiles.

  • Tip: Keep this section updated with the latest content.

Step 5: Select Players

• Description: List of players participating in the event. Include details like player names, positions, and stats.

• Tip: Keep player information updated for accuracy.

Step 6: Schedule

• Description: Enter scheduling details for the event, including date, time, and venue.

• Tip: Double-check all entries for accuracy and clarity.

Step 7: Additional Metadata

• Name:

  • Description: A name-value pair to provide extra information (e.g., “Location: Venue Name”).

  • Tip: Use clear labels for easy understanding.

• Value:

  • Description: Specific value corresponding to the name (e.g., “Convention Center”).

  • Tip: Ensure it aligns with the name provided.

Step 8: Broadcaster

• Country:

  • Description: The country where the broadcaster is located.

  • Tip: Use standard country codes where possible.

• Broadcaster Name:

  • Description: Name of the broadcaster.

  • Tip: Ensure correct spelling for recognition.

• Add Broadcaster:

  • Description: Option to add additional broadcasters if necessary.

  • Tip: Maintain a consistent format for clarity.

Step 9: SEO

• Title:

  • Description: The title of the page for SEO purposes. Should include relevant keywords.

  • Tip: Keep it concise and descriptive.

• Add Keywords:

  • Description: Enter keywords relevant to the event to improve search visibility.

  • Tip: Research trending keywords in your event genre.

• Redirect URL:

  • Description: URL to redirect users if necessary.

  • Tip: Ensure the destination is relevant.

• Redirect Code:

  • Description: Specify the HTTP status code (e.g., 301 for permanent redirects).

  • Tip: Use appropriate codes for SEO.

• H1 Title:

  • Description: Main heading for the event page. Should be descriptive and keyword-rich.

  • Tip: Ensure uniqueness for SEO benefits.

• H2 Title:

  • Description: Secondary heading for sub-sections. Helps organize content.

  • Tip: Use H2 titles to break down information.

• Description:

  • Description: Detailed description of the event for SEO.

  • Tip: Use engaging language to attract users.

Step 10: Version History

• Description: Track changes made to the event page with the following fields:

  • Published: Indicates the publication status of the event page.

  • User: Name of the user who made changes.

  • Status: Current status of the event page (e.g., Draft, Published).

  • Date: The date when changes were made.

  • Tip: Regularly check the version history for an accurate record of updates.

Managing Your Event Page

Scheduling

• Description: Schedule the release of your event page for a future date and time.

• Tip: Align with marketing campaigns for maximum visibility.

Archiving

• Description: Use the Archive option to remove the event page from visibility while retaining the data.

• Tip: Archive outdated content to keep your platform organized.

📄 Notes

• Documentation: Always refer to the latest platform documentation for updates and detailed instructions.

• Testing: Thoroughly test the event page before publishing to ensure functionality.

• User Feedback: Consider gathering user feedback to improve the event page over time.

Contact Support

If you need further assistance or have any questions, our support team is here to help:

Contact Information

• Email: techsupport@viewlift.com

• Phone:

  • US: +1-800-859-0420

  • UK: +44-203-014-8921

Support Hours

• B2C (Business to Consumer): Monday to Friday

• B2B (Business to Business): 24/7 support available